This collection beautifully captures the MYKITA design ethos, reinventing the traditional acetate category according to our principles of responsible design. The visible interplay between high-tech functional elements and the tactile acetate material creates a core aesthetic that is adapted into different design codes: ESSENCE, GRACE, BOLD, and RINGS. All frames are crafted from the sustainable material, Acetate Renew.
MYKITA is the first in the eyewear industry to fully switch its acetate supply to the sustainable Eastman Acetate Renew. The premium quality of this innovative material has made a complete pivot to a sustainable option possible without compromising the appearance or performance of our eyewear. As an independent brand and progressive manufacturer, we are proud to show that it is possible and to set an industry example. Eastman Acetate Renew is a mostly bio-based material made from certified sustainable wood pulp that uses recycled waste plastics in place of fossil-based resources. Acetate Renew is identical in look, feel, and performance to traditional acetate of the highest quality, but results in an eyewear frame with a much lower carbon footprint, reduced by up to a third when compared to the traditional manufacturing process. Molecular recycling is a pioneering technology used to make Acetate Renew. It is able to break down previously hard-to-recycle plastics to the molecular level in order to form new acetate in the same quality as the traditional material.
This innovation of the circular economy makes it possible to actively divert plastic waste from landfills, incinerators or ending up in the ocean.
FACTS & FIGURES ON ACETATE RENEW
Made from bio-based cellulose and recycled waste plastic content, Acetate Renew is combined with traditional plasticiser to create the finished acetate plates.
FRAME MATERIAL COMPOSITION
42% cellulose, FSC or PEFC certified chain of custody.
28% ISCC PLUS certified recycled content achieved via mass balance approach.
30% traditional plasticiser (incl. stabiliser, additives, colour pigments). BPA free.
Compared to traditional acetate, the use of Acetate Renew
• reduces the CO2 footprint by up to a third per frame.
• reduces the CO2 footprint by 800 grams per kilogram of Acetate Renew material.
1000 frames made from Acetate Renew use the recycled waste plastic equivalent to 304 polyester football shirts.
TRUE FIT EXPERTISE
Get to know the feeling of a perfectly balanced and fitted frame. The ergonomic design is especially easy to adjust to an exact degree for an optimal anatomic position and the distinctive true fit that sets this acetate eyewear apart.